Vintage Taco Bell Talking Chihuahua collectible in original promotional package says: "¡Ya, drop the chalupa!" When his tummy is squeezed.
The Taco Bell Talking Chihuahua was a highly successful advertising campaign that ran in the late 1990s, featuring a chihuahua dog as the fast-food chain's mascot. The campaign was so popular that it led to the creation of various merchandise, including talking plush toys and promotional items like this dog became a cultural phenomenon.
This particular talking Chihuahua is in its original promotional bag, likely used as part of a giveaway. The bag itself carries the iconic branding and warnings typical of children's product packaging from that era. Its value lies in its association with the memorable advertising campaign and its status as a collectible related to fast-food marketing history.